The Fun Theory

Volkswagen ha montado un interesante sitio "...dedicated to the thought that something as simple as fun is the easiest way to change people’s behaviour for the better. Be it for yourself, for the environment, or for something entirely different, the only thing that matters is that it’s change for the better." (sic)

El siguiente es solo un ejemplo.

Me pregunto cómo podríamos aprovechar esta teoría en nuestras empresas.